Levant Digital Case Study

Posted by Christophe on February 8th, 2012

Web

As the leading online marketing firm in the Middle East, Levant Digital was in need of a solid online presence that worked well across both web and mobile.  

The Levant Digital project began with the company identity to establish the brand's look and feel.  


In order to display optimally across all devices and screesizes, responsive design was incorporated.  This involved sketching out multiple versions of the site based on the target device screen size/resolution.  

The homepage automatically reformats depending on the device screen size while keeping content clean and easy to understand.  The main sizes we targeted were desktop, tablet and smartphone.  Because many of Levant's customers speak Arabic only, an Arabic version of the site was created which involved flipping the layout horizontally to accomodate right-to-left reading. Here you can see how the formatting changes from desktop to tablet to smartphone.

A quick overview of Levant's mission.

With Levant's international presence, we conducted research to determine what types of colors and graphics resonated with the audience in the Middle East.  Here you can see some of our custom iconography.  

The Levant blog.

The mobile experience focuses on the most important functions like contacting a Levant representative.

The end result of the Levant Digital project was fresh new branding, a multi-language site along with responsive design that automatically serves up the best possible experience for all of Levant's customers.  

Be sure to check out the live site at www.LevantDigital.com

 

Comments